Ninety pct of DVR users skip TV ads – new study
LONDON (Reuters) – TV advertisers are facing a potential disaster as more consumers buy digital video recorders (DVRs), according to a new study, since about 90 percent of current users fast-forward through ads.
Several years ago, a man pointed a gun through the window of a car stopped at a Sao Paulo traffic light. When the driver lifted his cap to reveal his face, the assailant apologized for trying to rob the world’s greatest soccer player — Pele — and walked away. story
